We’re excited to announce that we have just closed our Series A investment round with funding of $7 million from Eight Roads Ventures. The investment will be used to accelerate our work helping businesses capitalise on their customers’ trust, to power better marketing.
From Bootstrapping to $7 Million Series A: The Story of Mention Me
Getting Ready for GDPR
May 25 is nearly here, at the time of writing we are just a few weeks away from the deadline for the introduction of the new General Data Protection Regulation. Like most business, Mention Me has been on a journey of preparation; first understanding and then implementing the changes we’ve needed to remain compliant.
The referee email challenge
Email has become a contentious issue lately. In the context of GDPR and e-Privacy regulations many marketers are finding themselves asking: when is is okay to email customers?
Mother’s Day & Referral Amplification: The gift that keeps on giving (Analysis Part 1)
We’'re in the midst of one of the silly seasons for many retailers. I’m referring to Valentine’s Day followed by Mothering Sunday just 4 weeks later in the UK this year. It’s very common for businesses to follow a retail calendar with peaks and troughs in sale volume throughout their season and for many businesses February 14th and March 11th spark two big spikes of activity which can make or break their numbers.
A Round-Up of The Mention Me Trust and Referral Marketing Summit
March 31st was the most exciting day of the year so far for the Mention Me Team. From 2pm onwards we welcomed over 80 of our lovely clients to our annual client gathering. The goal of the event was to squeeze as much opportunity for learning and sharing of referral marketing best practices as we possibly could into 2 hours – and boy did we do that!