We’'re in the midst of one of the silly seasons for many retailers. I’m referring to Valentine’s Day followed by Mothering Sunday just 4 weeks later in the UK this year. It’s very common for businesses to follow a retail calendar with peaks and troughs in sale volume throughout their season and for many businesses February 14th and March 11th spark two big spikes of activity which can make or break their numbers.
Mother’s Day & Referral Amplification: The gift that keeps on giving (Analysis Part 1)
A Round-Up of The Mention Me Trust and Referral Marketing Summit
March 31st was the most exciting day of the year so far for the Mention Me Team. From 2pm onwards we welcomed over 80 of our lovely clients to our annual client gathering. The goal of the event was to squeeze as much opportunity for learning and sharing of referral marketing best practices as we possibly could into 2 hours – and boy did we do that!
A Grand Tour of 52 Refer a Friend programmes
Here at Mention Me HQ we consider ourselves connoisseurs of refer a friend. We’ve signed over 160 businesses globally to use our referral marketing platform and we’re proud to offer two industry leading features: the ability to AB test everything - even rewards - concurrently (harder than it sounds!) and the ability to encourage word of mouth and then track it back through online channels.
Do’s and Don'ts of gamifying your referral programme
So, you want a refer-a-friend programme that goes viral (don’t we all); and you’ve heard that one of the ways to do that is gamification.
Referral Marketing Breakfast: the top of The Gherkin
We’re excited to announce that the registration for our Mention Me Breakfast Briefing has now opened.