Black Friday plus Referrals = more than a one day sales boost

The hectic annual shopping frenzy...otherwise know as Black Friday (and now increasingly Cyber Monday) is fast approaching. Does this annual event attract long term customers to your brand, and if not, how can you turn these seasonal shoppers into brand advocates?


Post Black Friday Analysis: An insight from 100+ brands

Black Friday is the kind of day that gets eCommerce geeks excited.  So many referrals, so much data.  We thought we’d like to contribute our own story to the marketing-sphere…


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