We recently published some blog posts looking at the psychology of referral. They proved so popular that we have pulled them together into an exclusive download: The Guide to the Psychology of Referral.
The tradition and ritual of buying presents for loved ones has always been big business. Retailers of all shapes and sizes meticulously plan their marketing and advertising around the fact, with certain calendar ‘hot spots’ signalling reliable consumer spending sprees, all powered by gift giving.
Here at Mention Me HQ we consider ourselves connoisseurs of refer a friend. We’ve signed over 160 businesses globally to use our referral marketing platform and we’re proud to offer two industry leading features: the ability to AB test everything - even rewards - concurrently (harder than it sounds!) and the ability to encourage word of mouth and then track it back through online channels.
With the peak shopping season of Christmas a distant memory, it is time for gift retailers to turn their attention to Valentine’s Day, which is just two short weeks away.
I recently began a talk at The Festival of Marketing event in London, by asking the audience to indulge me in a few short questions.
Learn more about how outsourcing refer-a-friend with Mention Me platform works. Request a demo.