Last week we had an enjoyable two days at Marketing Week Live, chatting to lots of exciting brands about how they can harness customer advocacy and translate it into new customer acquisition.
Traditional marketing channels are failing. Time to turn to Trust Marketing
Mention Me help Laithwaite’s put the fizz into referrals
Laithwaite’s, the UK’s biggest home delivery wine merchant, have appointed Mention Me to power their referral programme.
Harnessing word of mouth for viral growth
I recently began a talk at The Festival of Marketing event in London, by asking the audience to indulge me in a few short questions.
Name Sharing: The ultimate win for referral marketing
You have a great product. Your customers love your brand. So how do you harness this great sentiment and translate it into customer advocacy? A referral marketing scheme is the obvious starting point to encourage happy customers to pass on a recommendation via email or social media and translate this into new sales.