Blog: Tips for Referral & Ecommerce marketing

A Round-Up of The Mention Me Trust and Referral Marketing Summit

March 31st was the most exciting day of the year so far for the Mention Me Team.  From 2pm onwards we welcomed over 80 of our lovely clients to our annual client gathering.   The goal of the event was to squeeze as much opportunity for learning and sharing of referral marketing best practices as we possibly could into 2 hours – and boy did we do that!

WeChat: the most powerful end-to-end marketing channel on earth?

Initially established in 2011 as a lo-fi mobile messaging service, Tecent’s WeChat app has rapidly evolved into one of the most sophisticated and powerful digital apps on the planet.

The psychology of referral - key drivers to consider for your advocacy programme

We recently published some blog posts looking at the psychology of referral. They proved so popular that we have pulled them together into an exclusive download: The Guide to the Psychology of Referral.

The British Home Store looks to referrals to drive new customer growth

BHS.com, the relaunched online only brand has joined forces with referral provider Mention Me to launch a refer a friend programme to drive new customer acquisition.

Referrals in the Gifting Market. The gift that keeps on giving.

The tradition and ritual of buying presents for loved ones has always been big business. Retailers of all shapes and sizes meticulously plan their marketing and advertising around the fact, with certain calendar ‘hot spots’ signalling reliable consumer spending sprees, all powered by gift giving. 


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